Our Story — The Genotress Journey

The Vision

It started with a simple yet powerful truth: hair is confidence. We saw the frustration of thinning hair and ineffective solutions, and set out to redefine what advanced haircare should be —science-driven, luxury-crafted, and performance-focused.

The Research

Our team explored the world’s most advanced innovations in hair science, from DHT blockers to next-generation complexes like Redensyl® and Capixyl™. Every ingredient was studied, tested, and chosen for one purpose: to support visible results without compromise.

The Breakthrough

We combined the best of clinical innovation with naturally enriched actives. The result? A uniquely powerful approach where luxury meets performance, offering more than just care, offering transformation.

The System

The Genotress 3-Step Growth System was born:

  • ActiveRoot Shampoo — cleanse, fortify, defend.
  • ActiveRoot Serum — activate, recover, protect.
  • ActiveRoot Hair Supplement — nourish, energise, restore.

Together, they form a complete growth-focused system, designed for consistency and powered by results.

The Future

Genotress is more than a brand — it’s a movement for those who demand the best. We continue to evolve with new technologies, luxury formulations, and uncompromising performance.

This is our story.
The next chapter begins with you.

  • Vegan

    Our entire collection is vegan and cruelty free.

  • Fast & Free Shipping

    Free doorstep delivery over $100

  • Natural

    We only use the finest natural ingredients.

  • Recyclable

    All packaging is recyclable and eco conscious.